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Adam Bornstein, Born Fitness Founder

We Help People All Over The World Live a Healthier Life

The hardest part of improving your fitness and nutrition is finding someone that understands why you struggle. We specialize in meeting you where you are, offering practical plans and advice that are designed for real life and deliver results. You are not alone, and we are here to help.

“I loved the freedom and realistic approach to coaching, as well as the killer workouts. A true no-nonsense approach, but supportive and not something that makes you feel bad for making mistakes.”

Tony, father of 2

“My problem has always been knowing what to eat and how much and your guidance has helped me tremendously.”

Roxana, Mother of 3

“Your guidance has taken me much farther and gotten me there much faster than anything else I've done in terms of looking my best.”

Mike, Business Owner

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arnold schwarzennaegar

“When I decided to get back into the fitness game, I sought out the best and brightest experts in the field. In that search, I asked everyone from my fans to my advisers who they recommended looking at. Without fail [Adam] Bornstein kept floating to the top.”

Arnold Schwarzenegger

lebron james

“I keep a tight circle. My most trusted advisors told me that Adam Bornstein is 'the guy' for nutrition. He proved that to me and had to be part of the team.”

Lebron James

lindsey vonn

“Adam is a genius with nutrition. You won’t find many people who are more knowledgeable and effective with what they’re doing.”

Lindsey Vonn

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Personalized Fitness and Nutrition Coaching

You work directly with our fitness and nutrition coaches who will create a personalized plan that will work for you. Yes, you get 2 coaches. Experience weekly check-ins and life-changing results, all at a price you can afford.

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Lose 15-30 Pounds at Your Own Pace

The Fat Loss Academy is a proven 12-week program that has helped thousands lose weight and keep it off. Take the course from anywhere in the world and get lifetime access.

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Real People. 
Real Results.

We have helped thousands of clients across 31 countries since we were founded. We can help you today.

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