How to be Born Fit

Our goal is to provide something in health/fitness that doesn't quite exist; A progressive approach to achieving your health goals. There are LOTS of great workouts and diets, but most people need more than that.

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"In the kingdom of health and fitness, Adam Bornstein (Born Fitness) is king."

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“Born Fitness provides smart, timely, no-hype fitness and nutrition information. They aren’t afraid to tell it like it is.”

"One of the best health sites...Bornstein has worked in the health and fitness industries for years, first as an editor and now as a fitness professional, and you can be sure he knows his stuff."

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