01

Trust

Fifty million people have read my articles at publications from Men’s Health to the Wall Street Journal, and in my bestselling books. Trust isn’t given, it’s earned. At Born Fitness you won’t find misinformation, ads, or hype. Just practical fitness and nutrition tips that will improve your life.

02

Answers

Fitness and nutrition doesn’t have to be so confusing. You have questions we have answers from the world’s best experts.

03

Simplicity

Each week, we break down the latest news and let you know what is really going on in the world of fitness and nutrition. No BS. No confusion. Just 1 email that is not published anywhere else.

04

Coaching

To help identify the best diet, types of exercises and workouts, and personalized strategies that you can apply to your life to be more fit, feel better, and live stronger.

"In the kingdom of health and fitness, Adam Bornstein (Born Fitness) is king."

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“Born Fitness provides smart, timely, no-hype fitness and nutrition information. They aren’t afraid to tell it like it is.”

"One of the best health sites...Bornstein has worked in the health and fitness industries for years, first as an editor and now as a fitness professional, and you can be sure he knows his stuff."

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"Born Fitness is one of the most inspiring sources in all of health and fitness."

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