Fitness Nutrition

How to Lose Fat Without Squats or Deadlifts

Losing fat is difficult during the best of times. But, what about trying to get as lean as you’ve ever been while battling a back injury and working with limited equipment? Now that’s a challenge. But, our online coaching client Mitch did just that, dropping 11 pounds over 2 months.  Mitch got into incredible shape. […]

Fitness Nutrition

How To Build Muscle As A Hardgainer

If you want to go from scrawny to brawny, the plan sounds simple: Lift hard and heavy. Eat more. But, for some guys, like our client John, it’s more complicated.  John was a busy pre-med student tired of feeling skinny and slim. He wanted to add size. And he wanted to feel strong. The challenge […]

Fitness Nutrition

How to Turn Plateau Into Progress

With his wedding just 6 months away, Born Fitness client Chris (aka Sparta) decided to get serious about fat loss.  There’s nothing quite like a deadline to get your butt in gear. Sparta was highly motivated, crushing gym workouts and diving into tracking his food (something that works well for him).  But, after losing weight […]

a scale with a tape measurer on top of it Nutrition

Can You Gain Weight From Eating Too Little?

There are many reasons why it can seem like under-eating can lead to weight gain. But, science has shown over and over again that this isn’t physiologically possible. 

So, what’s happening with all the low-calorie diets that don’t seem to ever lead to more weight loss, and, too often, cause weight gain?  

chocolate strawberry dessert Nutrition

Eat The Damn Dessert

Lots of weight loss plans tell you that you should avoid all sugar, indulgences, and desserts. And science suggests that’s exactly why so many diets fail.

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