close up of carbonated soda drink Nutrition

What Everyone Gets Wrong About Artificial Sweeteners

Are artificial sweeteners bad for you? We get this question all the time. First and foremost, it needs to be said: diet beverages have an undeserved bad reputation. They’ve been blamed for everything from making you gain weight to messing with your hormones. And, study-after-study tries to pardon the beverages without any luck.  Plenty of […]

Pouring protein shake powder into a cup Nutrition

What to Eat Before and After a Workout

You might want to think twice before you rush to slug down another post-workout smoothie. Your pre-workout routine of oatmeal and fruit? It might not be helping in the way you think. And the extra BCAAs you’re drinking during your workout? The real impact is likely only on how much money you have in your […]

Woman performs high intensity battle ropes exercise Fitness

High-Intensity Training: The Most Common HIIT Workout Mistake

High-intensity interval training (AKA “HIIT”) has been a popular training method for years. It’s effective and time-efficient. But, as time has gone on, the methods you see being labeled as “HIIT” are getting farther away from the science that proved the effectiveness of these types of routines. Just because the high intensity is good, doesn’t […]

Born Fitness Beginner's Guide to Fat Loss Fitness Nutrition

The Beginner’s Guide To Fat Loss

The hardest part of the fat loss process is believing that this time will be different. But, it can be if you’re willing to remove the usual complications associated with weight loss and commit to a different approach.  After helping thousands of people lose weight, the key to building an effective fat loss plan is […]

A graphic shows the ebbs and flows of metabolism throughout the day. Fitness

Does Having More Muscle Really Increase Your Metabolism?

Recently we received the following question from a reader: “I’ve always thought that adding muscle speeds up your metabolism. But then I read this isn’t correct. So what’s the truth: Does increasing your muscle mass really increase your metabolism?” -Phil, Vancouver For as long as I can remember, a lot of people have believed that […]

Fitness Nutrition

How Much Do Online Fitness Plans Cost?

The first rule of Born Fitness Coaching is: You don’t promote Born Fitness coaching. It’s been the staple of my approach ever since I started training people on the Internet, and for a simple reason: if I’m doing my job correctly, then I don’t need to promote. And that’s what I’ve done for more than 10 years […]

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