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Born Fitness

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Health and Fitness Power Rankings: Diet Wars

The good, the bad, and the in-between in the world of health and fitness. It was a confusing week for diets. On one hand, you had a popular study about low carb vs. low fat diets slammed by basically every blogger. On the other, you had maybe one of the more refreshing pieces of science…… More

high protein pina colada

High Protein Piña Colada

If you want a great protein shake, the process isn’t very hard. Tossing together chocolate protein powder + a banana + peanut butter is as simple and delicious as you’ll find. Same goes for vanilla powder + berries. The magic of the protein shake occurs when you stray outside the typical flavors and recreate drinks…… More

life happens

Life Happens

Sometimes I get too busy to exercise.Or I don’t feel like eating healthy. I have bigger priorities than going to the gym.Some days, I don’t hit my macros and I don’t really care. I’ve felt fat before even though I’m not. I’ve felt weak before, although no one would ever tell me I am. I’ve disliked how I’ve looked…… More

goat cheese omelet

Jalapeno and Goat Cheese Omelet

If you search “Adam Bornstein” in Google, one of the top suggested searches is “eggs.” For most humans that might seem odd. But considering that I’m known for my love of all things scrambles, omelets, and benedict, it should really come as no surprise. After all, I’m the same guy who once ate 3 eggs…… More


High Protein Sweet Potato Chili

In the pantheon of great all-purpose recipes, chili has to rank in the Top 10. It works as lunch, dinner, a snack, a side, and has so many variations that there’s something for everyone. Not to mention, if you have a slow cooker, it requires no cooking talent to make a delicious meal. (Note: I think…… More

coconut curry fried rice

Coconut Curry Cauliflower Fried Rice

It’s not secret that I love rice. And I eat it all the time because as I try to remind people, carbs are not bad. That said, I do realize that there are limitations on how many carbs people can eat, and when that occurs it’d be great to eat carb-like meals that offer a little more dieting…… More

I’m Coming Home (To Carbs)

Dear LeBron, Before anyone cared what I had to say about fitness, I was a guy (formerly fat) that didn’t really understand food. I grew up in Northbrook, IL, and experienced a typical suburban upbringing, complete with home-cooked meals. My mom’s cooking nurtured a love of all food, but I had a special soft spot…… More

healthy rice pudding

Healthier Rice Pudding

I eat dessert every day. No really, I do. And I don’t like to hold back. That said, I obviously realize that some variations of my favorite snacks can’t be enjoyed regularly. Which is why I’m always working to find healthier variations of my favorite desserts, without sacrificing the flavor. Here’s a new spin on…… More


Top 5 Ways You Know You’ve Made It In The Fitness Industry

I took a survey of the smartest people in fitness and health and then aggregated their top responses to create a list of what really matters. Here’s what you can learn if you really want to excel in the fitness industry. 1. You helped people, sacrificed personal bias, answered questions honestly, never stopped learning, and did everything…… More

Look At Me

Go ahead, look at me. Stare only at my biceps and wide back and tell me I have nothing to add to this meeting. Judge the protein shakes at my desk, and label me a freak as I order healthy items off a menu. Call me a meathead and a moron and misunderstand my interests…… More