beware of the next fitness trend Born Fitness Fitness Nutrition

Beware of the Next Trend 

There are many factors that contribute to poor health — food hyper-palatability, high-stress lifestyles, and confusing misinformation — are all near the top of the list. But on a purely social level, the desire to chase the next trend is a big part of the problem.

muscular woman picking up dumbbells Fitness

The 6 Principles of Muscle Growth

Muscle growth requires checking several boxes — with both nutrition and training — to help your body break down muscle tissue and build it back. If you’re looking to add more muscles, here are the principles you must master.

Jillian Michaels Instagram post about protein consumption Nutrition

PLEASE STOP: Jillian Michaels

In a recent Instagram post, Jillian Michaels (of The Biggest Loser fame) shared the “dangers” of eating more than 30% of your daily calories from protein. “Dangers” are in quotes for a good reason. Unfortunately, she made very definitive claims, many of which are simply not supported by science.

hand squeezing a hot dog Nutrition

“Food Hate” Is The Problem

I read an article the other day about the foods dietitians hate. It was designed to be an appetizer of healthy information, but — for me — it was a main course of facepalm. You know what I want to see? Diet experts finally provide guidelines that meet people where they are and include the foods we all eat into plans for maintaining good health, building muscle, supporting weight loss, or whatever the goal might be. 

close up of carbonated soda drink Nutrition

What Everyone Gets Wrong About Artificial Sweeteners

Are artificial sweeteners bad for you? We get this question all the time. First and foremost, it needs to be said: diet beverages have an undeserved bad reputation. They’ve been blamed for everything from making you gain weight to messing with your hormones. And, study-after-study tries to pardon the beverages without any luck.  Plenty of […]

man stretching on a track Fitness

Quick Warm-Up Routines That Will Change How You Exercise

Here’s something you won’t hear many trainers admit: A long workout warm-up — you know, the type that asks you to foam roll, stretch, or otherwise activate every muscle imaginable — can backfire. Before you think we’re railing against common advice for the sake of being counterintuitive, we’re not saying warmup exercises are bad. We’re […]

colorful salad bowl with hard boiled eggs Nutrition

The Art and Science of Foods That Fill You Up

The hardest part of dieting is not the self-control or reduced calories that are part of any weight-loss plan. It’s the seemingly cruel way that your body fights against you to make you hungrier than ever and push you towards the foods you’re trying to avoid.  As you reduce calories and — more importantly — lose […]

woman happily eating vegetables Nutrition

What No One Tells You To Look For In A Healthy Diet

Each week, we review feedback from coaching clients and readers of the site and our emails. One of the most common frustrations is figuring out what to eat, specifically knowing what to look for in a healthy diet. The reason for the struggle is that it’s not clear where to begin to fix the problem. […]

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